Ever After Garden 2024
One of London’s most poignant sights has returned for its fifth year. Grosvenor Square once again has been transformed into an enchanting rose garden with over 30,000 illuminating white roses dedicated to loved ones we’ve lost.
@urbanadventurerldn 🌹[BLOG POST IN BIO] One of London’s most poignant sights has returned for its fifth year @Ever After Garden @Royal Marsden Cancer Charity @Mayfair – London 🤍 Grosvenor Square once again has been transformed into an enchanting rose garden with over 30,000 illuminating white roses. Each rose is dedicated in memory of a loved one who has lost their heroic battle against cancer 🌹Anyone is welcome to dedicate a rose on the spot or online with a suggested donation of £10 (more info in my blog post) 📍Grosvenor Sq, London W1K 6LD Opening Times: 14th Nov – 18th Dec 2024 Open daily from 3pm- 9pm #everaftergarden #royalmarsdencancercharity #rosegarden #roses #charity #CapCut
Ever After Garden
Photo: Urban Adventurer
Opened on the 14th November 2024, Ever After Garden is a beautiful sea of illuminating white roses that help raising fund for The Royal Marsden Cancer Charity.
Each rose is dedicated in memory of a loved one who has lost their heroic battle against cancer.
Photo: Urban Adventurer
Everyone is welcome to dedicate a rose on the site at the chalet or online with a suggested minimum donation of £10. You can write a personal message that will be placed next to your rose in the garden. The rose will be planted by a member of staff.
Founded by Anya Hindmarch
Photo: Urban Adventurer
Ever After Garden was founded by well-known fashion designer, Anya Hindmarch in memory of a beloved friend, Production Designer Michael Howells.
Michael Howells worked on such blockbusters like, ‘Nanny McPhee’ with Emma Thompson, ‘Orlando’ with Tilda Swinton and a Cinderella remake, titled, ‘Ever After’, starring Drew Barrymore. This is where Ever After Garden received its name from.
Photo: Urban Adventurer
Fashion designer and Royal Marsden Cancer Charity Trustee, Dame Anya Hindmarch and Camilla Morton created the garden with the aim to find an inspiring way to remember those we’ve lost. They wanted to create something people can find beauty within rather than sadness and loss.
This is how the concept of Ever After Garden came into being and launched in 2019 for the first time.
Photo: Urban Adventurer
Since then, Ever After Garden is a much loved destination during the festive period and a beautiful and powerful way to remember while helping raise vital fund which help groundbreaking research at The Royal Marsden Cancer Charity to help people with cancer around the world.
Ever After Garden was installed in every Winter from 2019 – except in 2020, due to Covid_19 pandemic – and so far, raised over £870,000 for The Royal Marsden.
Practical Info
Photo: Urban Adventurer
Address
W1K, Grosvenor Sq, London W1K 6LD
Opening Times
14th November – 18th December 2024
Open daily from 3pm- 9pm
Tickets
FREE | NO booking required
If you wish to dedicate a rose, the suggested donation is £10
More info here.
Ready for your next adventure? Selfridges Christmas Market is bigger and more beautiful than ever in 2024. Why not visit whilst you’re around? It’s just a 6-min walk from Grosvenor Square.
January 5, 2025 @ 7:53 am
You actually make it seem so easy with your presentation but I find this matter to be really something that I think I would never understand. It seems too complex and very broad for me. I am looking forward for your next post, I will try to get the hang of it!