Selfridges’ Christmas Shop is Bigger Than Ever in 2024
Iconic department store, Selfridges opened their biggest ever Christmas Shop in mid-September. They offer over 900 decorations, a personalisation grotto, and the largest selection of Christmas calendars in the UK.
@urbanadventurerldn 🎄[BLOG POST IN BIO] Over 900 decorations, a personalisation grotto, and the largest selection of Christmas calendars in the UK 🎄🎁✨ Selfridges Christmas Shop is bigger and more magical than ever @Selfridges #selfridges #selfridges #christmastiktok #christmasshopping #christmasiscoming #christmas2024 #christmaslondon #CapCut
♬ Somewhere in my Memory (From “Home Alone”) – Dominik Hauser, Katie Campbell
Selfridges Christmas Shop 2024
Photo: Urban Adventurer
Selfridges’ Christmas Shop opened as early as Spetember 16 on the lower ground of their Oxford Street store.
Visitors of the Christmas Shop are greeted by spinning Christmas trees at the entrance, all decorated in different styles.
Photo: Urban Adventurer
One of the trees is adorned entirely with wool decorations, another one is decorated with Selfridges’ signature yellow baubles and disco balls, while a third is decorated with retro-style glass character decorations.
Photo: Urban Adventurer
The Christmas Shop maximised the festive aesthetic and promises an over-the-top experience to their customers. There are over 900 decorations available in the shop from quirky to classic, including famous faces, ‘Disco fever’, Christmas classics, Christmas in London and, – of course – Selfridges icons.
60% of the items are available exclusively at Selfridges’ Christmas Shop.
Personalisation Grotto and the UK’s Largest Selection of Advent Calendars
Photos; Urban Adventurer
For those seeking personalised touches, the personalisation grotto allows customers to create bespoke items. Here you can customise baubles, stockings and even wrapping paper from Abigail Warner.
Selfridges is offering the largest selection of advent calendars in the UK in the most different categories, including food, toys and beauty.
Photo: Urban Adventurer
There are over 280 hand-picked Christmas cards available, along with 50 different types of Christmas crackers, including reusable crackers from British brand, Colours of Arley.
Colours of Arley’s reusable crackers are easy to recognise from their signature striped patterns. The cracks are basically napkins that come with a small box inside to add your own thoughtful gift (a piece of jewellery, a hand-written note, some sweets or any small item you know the recipient may like). You can tie the cracker with stylish matching ribbons and use them year after year.
Photo: Urban Adventurer
All the trollies and shopping baskets have been given a tinsel makeover helping customers fully immerse into the festive spirit.
Fairground Snowscape
Photo: Urban Adventurer
The centre of Selfridges’ Christmas Shop is the adorable fairground snowscape with moving carousels and giant wheels.
Make sure you don’t miss the lovely window displays within the Christmas Shop featuring idyllic Christmas scenes made out of gingerbread houses and the decorations available to purchase at the shop.
Photo: Urban Adventurer
It’s less than two months till Christmas, and if you want to start your Christmas shopping or just immerse into the festive spirit, Selfridges Christmas Shop is the perfect place to start.
Ready for your next adventure? Whilst on Oxford Street, why not pop in to the most unique café? Poetry Pharmacy is a café and cultural hub on the top floor of Lush, offering poetry for prescription, coffee and cake and a tranquil oasis to relax after shopping.