The UK’s Biggest Lindt Store Opened at Piccadilly Circus
Iconic Swiss chocolatier and confectionary company, Lindt & Sprüngli opened a 6,000 sq ft flagship store at Piccadilly Circus and it has the largest Lindor Pick & Mix in the UK.
@urbanadventurerldn [BLOG POST IN BIO] Lindt opened a 6,000 sq ft flagship store at Piccadilly Circus and it has the largest Lindor Pick & Mix in the UK @Lindt UK 🍫 There is an entire section dedicated to Easter 🐰 and another full of London-themed items 💂♂️ You can customise your gift boxes, chocolate bars, ribbons and gift tags 🔖 #lindt #lindtuk #lindtpiccadilly #piccadillycircus #lindor #chocoholic #chocolateheaven #chocolatelover #CapCut
Lindt Piccadilly Circus
Photo: Urban Adventurer
Lindt’s new flagship store officially opened on the 21st March, just one month before Easter. Swiss former professional tennis player cut the ribbon at the opening ceremony, who described the store as “beautiful”.
The 6,000 sq ft store is a little bigger than two tennis courts and it’s a chocolate heaven.
There are multiple giant Insta-worthy window displays to amaze passers-by and customers, including an oversized Lindt chocolate bunny, a giant chocolate egg and a London skyline display featuring the Big Ben, the London Eye and the Tower Bridge.
All made out of Lindor truffle!
The UK’s Largest Lindt Truffle Pick & Mix
Photo: Urban Adventurer
Upon entering the store, customers are greeted with the UK’s largest Lindt Truffle Pick & Mix station, offering the widest variety of Lindor flavours you never knew about, such as popcorn, matcha, pistachio, cappuccino, and blood orange, just to name a few.
Lindt mini easter eggs, mini chocolate bunnies, milk chocolate carrots, chocolate smiles and hearts are also added to the selection to get you into the Easter spirit.
Lindt Easter Collection
Photo: Urban Adventurer
There is an entire section dedicated to Easter. From the classic Lindt Easter bunny to customisable gift boxes and plush bunnies, you’ll find everything here you need to celebrate.
London-Themed Gifts and Souvenirs
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The London-themed section is featuring beautifully designed tins and packaging featuring London’s iconic landmarks, such as the Big Ben, the London Eye and even the iconic red post box and red double decker.
Customise Your Gifts
Photo: Urban Adventurer
All gift boxes are entirely customisable, and you can even personalise your ribbon and gift tag on the spot.
There is also a customising station where you can personalise chocolate bars and eggs. They can write anything you like on the bars and eggs with melted white Lindt chocolate.
Lindt Choco Bar
Photo: Urban Adventurer
Don’t miss the Lindt choco bar within the store! Indulge in Lindt’s CREMA GELATA ice cream (milk chocolate, white chocolate or half and half), try one of their milkshakes, hot chocolates or coffees.
Lindt Master Chocolatiers
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Ever wondered what it looks like being a Lindt chocolate maker?
Watch Lindt master chocolatiers crafting fresh chocolate right in front of your eyes! Three classically trained chocolatiers are working within the store to showcase their passion and expertise in chocolate making.
Lindt Dubai-Style Chocolate
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Inspired by the viral trend started in Dubai in 2024, Lindt launched their Dubai-style chocolate bars which combine pistachio nuts, crunchy Kadayif pastry and milk chocolate.
Lindt’s 180th Anniversary
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Everyone’s favourite luxury Swiss chocolate maker is celebrating its 180th anniversary in 2025. To mark the occasion, the first 200 customers who spent £10 or more in store on its opening day (21st March) received a chocolate-filled goodie bag.
Lindt has a similarly impressive store on the 1st floor at The O2 (7.15 Peninsula Square, London SE10 0DX)
Practical Info
Photo: Urban Adventurer
Address
Lindt Flagship Store | 14 Shaftesbury Ave, Piccadilly Circus, London W1D 7EA
Opening Times
Mon – Sat: 9am – 9pm
Sun: 11am – 6:30pm
NOTE: Please, note you might have to queue before entering the shop, especially at the weekends.
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