New K-Pop Store Opened in Piccadilly London
Viral K-pop store, K-Playground has opened their second store just minutes away from their old store in Piccadilly; and it’s huge!
@urbanadventurerldn New K-pop store opened in Piccadilly and it’s HUGE! 🇰🇷 @K-playground Expect tons of merch & albums, K-beauty products (you can get free samples 🥳), photo card machines, photo ops and more! There’s even a café with K-pop themed menu. This month they’re celebrating the BTS concert, so there is a special, limited-edition Purple Bora set available, including Blueberry Bingsoo 🫐🍧, Purple Berry 💜🍰Cake and Ube Latte ☕️💜 Make sure you visit the cute shop upstairs, called HYP-K because you can make your very own Korean-inspired accessories, keychains, hair accessories, fidget toys and more! 🇰🇷✨ #kpopshop #kpopfyp #kpopmerch #koreanskincare #koreanstyle
K-Playground: Shop, Café, Photocard Store, Workshops and More

Photo: Urban Adventurer
As its name suggests, K-Playground is much more than just a K-pop store.
The ground floor is the actual shop where you can find a wide range of K-pop albums and merch and there’s a separate section for the new arrivals, so you can find anything new without having to search.

Photo: Urban Adventurer
Official BTS ARIRANG merch, BT21 merch, member plushies (they’re super cute!), accessories are all available in the store, along with all the other popular K-pop group merchandise.

Photo: Urban Adventurer
There are huge selves full of K-beauty products, and you can even get free samples.
Europe’s Only Photocard Store

Photo: Urban Adventurer
There are so much to discover in K-Playground. It’s a bit of a labyrinth. The more you look, the more you discover.
Did you know that K-Playground now has Europe’s only Photocard Store?

Photo: Urban Adventurer
There’s a seriously Insta-worthy POCALAND wall full of photocards providing the perfect backdrop for a selfie with your K-pop fan bestie.
There are two photocard machines which gives you random photocards. All you need to do is to select your favourite band and see who you’ll get.
K-Pop Café

Photo: Urban Adventurer
The K-Pop Café is offering the most delicious Bingsoo (popular Korean shaved ice dessert), hot and cold drinks and themed desserts.

Photo: Urban Adventurer
They’re now celebrating the BTS ARIRANG World Tour, so they have a special limited-edition ‘Bora Set’ that includes Blueberry Bingsoo, Purple Berry Cake and Ube Latte.
Fan-Made K-Pop Artworks

Photo: Urban Adventurer
On your way up to the top floor, make sure you stop for a moment to admire the beautiful fan-made portraits of K-pop idols on the wall.
The artists’ social media user names are next to each artwork, so if you like what you see, why not give them a follow?
K-Fashion – Make Your Own Korean-Style Accessories with HYP-K

Photo: Urban Adventurer
HYP-K is a lovely shop upstairs of K-Playground offering super fun Korean DIY accessories, including keychains, hair accessories, fans and even fidget toys.
You don’t have to book a session, simply show up and get creative!
Photo: Urban Adventurer
They’re doing the fully customisable viral Korean keychain selection. Simply select your keychain base in your favourite colour or the colour of your favourite K-pop band and add as many beads, charms and letters as you like.
If you’re not sure where to start, the friendly staff is always at hand to help you.
Photo: Urban Adventurer
At the fidget toy station, you can select your clicky fidget base (it looks like buttons from a keyboard), select your charms and click each charm on a button. You can use it as a cute and unique keychain and a fidget toy.
Photo: Urban Adventurer
You can also make your own patch keychain. Again, choose your keychain base, pick your patches, arrange them on the base as you like and hand it to the staff.
A staff member will then put it under a heat machine that secures the patches on the base. It takes about 5 minutes.
Photo: Urban Adventurer
Ready-made accessories are also available. Photocard holders, keyrings, bag charms, hair accessories and more.
To celebrate BTS ARIRANG World Tour there is a limited-edition hand-made accessory available. Inspired by the timeless beauty of Korean hanbok, these keychains bring a little touch of Korean tradition to your everyday life.
Clothes and other Korean fashion items are also available within the shop.
BTS ARIRANG Photo Frame by Life4Cuts
BTS ARIRANG World Tour frame by Life4Cuts
Korean photo booth, Life4Cuts is running a collaboration with BTS ARIRANG World Tour, and a special fan-made frame is available for a limited time only.
@urbanadventurerldn Recreating BTS ARIRANG member photos at @Life4cuts The photo frame is available at ALL UK Life4Cuts and Life4Cuts & HMV branches from 2nd July until further notice
There is no Life4Cuts at K-Playground’s new venue, but if you walk to their old venue – which is just a 2-minute walk – the special frame is available there. The old venue is in the basement of a souvenir shop and it’s clearly signed, so you can’t miss it.
Practical Info
Photo: Urban Adventurer
Address
K-Playground | 11 Haymarket, London, SW1Y 4BP
(A 2-minute walk from their old store. Nearest station is Piccadilly Circus station)
Opening Times
10am – 11pm daily
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