BTS ARIRANG

July 7 2026

New K-Pop Store Opened in Piccadilly London

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Viral K-pop store, K-Playground has opened their second store just minutes away from their old store in Piccadilly; and it’s huge!

@urbanadventurerldn

New K-pop store opened in Piccadilly and it’s HUGE! 🇰🇷 @K-playground Expect tons of merch & albums, K-beauty products (you can get free samples 🥳), photo card machines, photo ops and more! There’s even a café with K-pop themed menu. This month they’re celebrating the BTS concert, so there is a special, limited-edition Purple Bora set available, including Blueberry Bingsoo 🫐🍧, Purple Berry 💜🍰Cake and Ube Latte ☕️💜 Make sure you visit the cute shop upstairs, called HYP-K because you can make your very own Korean-inspired accessories, keychains, hair accessories, fidget toys and more! 🇰🇷✨ #kpopshop #kpopfyp #kpopmerch #koreanskincare #koreanstyle

♬ SWIM – BTS

K-Playground: Shop, Café, Photocard Store, Workshops and More

K-Playground K-Pop Store in Piccadilly London

Photo: Urban Adventurer

As its name suggests, K-Playground is much more than just a K-pop store.

The ground floor is the actual shop where you can find a wide range of K-pop albums and merch and there’s a separate section for the new arrivals, so you can find anything new without having to search.

Photo: Urban Adventurer

Official BTS ARIRANG merch, BT21 merch, member plushies (they’re super cute!), accessories are all available in the store, along with all the other popular K-pop group merchandise.

Photo: Urban Adventurer

There are huge selves full of K-beauty products, and you can even get free samples.

Europe’s Only Photocard Store

Photo: Urban Adventurer

There are so much to discover in K-Playground. It’s a bit of a labyrinth. The more you look, the more you discover.

Did you know that K-Playground now has Europe’s only Photocard Store?

Photo: Urban Adventurer

There’s a seriously Insta-worthy POCALAND wall full of photocards providing the perfect backdrop for a selfie with your K-pop fan bestie.

There are two photocard machines which gives you random photocards. All you need to do is to select your favourite band and see who you’ll get.

K-Pop Café

Photo: Urban Adventurer

The K-Pop Café is offering the most delicious Bingsoo (popular Korean shaved ice dessert), hot and cold drinks and themed desserts.

Photo: Urban Adventurer

They’re now celebrating the BTS ARIRANG World Tour, so they have a special limited-edition ‘Bora Set’ that includes Blueberry Bingsoo, Purple Berry Cake and Ube Latte.

Fan-Made K-Pop Artworks

Photo: Urban Adventurer

On your way up to the top floor, make sure you stop for a moment to admire the beautiful fan-made portraits of K-pop idols on the wall.

The artists’ social media user names are next to each artwork, so if you like what you see, why not give them a follow?

K-Fashion – Make Your Own Korean-Style Accessories with HYP-K

Photo: Urban Adventurer

HYP-K is a lovely shop upstairs of K-Playground offering super fun Korean DIY accessories, including keychains, hair accessories, fans and even fidget toys.

You don’t have to book a session, simply show up and get creative!

Photo: Urban Adventurer

They’re doing the fully customisable viral Korean keychain selection. Simply select your keychain base in your favourite colour or the colour of your favourite K-pop band and add as many beads, charms and letters as you like.

If you’re not sure where to start, the friendly staff is always at hand to help you.

Photo: Urban Adventurer

At the fidget toy station, you can select your clicky fidget base (it looks like buttons from a keyboard), select your charms and click each charm on a button. You can use it as a cute and unique keychain and a fidget toy.

Photo: Urban Adventurer

You can also make your own patch keychain. Again, choose your keychain base, pick your patches, arrange them on the base as you like and hand it to the staff.

A staff member will then put it under a heat machine that secures the patches on the base. It takes about 5 minutes.

Photo: Urban Adventurer

Ready-made accessories are also available. Photocard holders, keyrings, bag charms, hair accessories and more.

To celebrate BTS ARIRANG World Tour there is a limited-edition hand-made accessory available. Inspired by the timeless beauty of Korean hanbok, these keychains bring a little touch of Korean tradition to your everyday life.

Clothes and other Korean fashion items are also available within the shop.

BTS ARIRANG Photo Frame by Life4Cuts

BTS ARIRANG World Tour frame by Life4Cuts

Korean photo booth, Life4Cuts is running a collaboration with BTS ARIRANG World Tour, and a special fan-made frame is available for a limited time only.

@urbanadventurerldn

Recreating BTS ARIRANG member photos at @Life4cuts The photo frame is available at ALL UK Life4Cuts and Life4Cuts & HMV branches from 2nd July until further notice

♬ FYA – BTS

There is no Life4Cuts at K-Playground’s new venue, but if you walk to their old venue – which is just a 2-minute walk – the special frame is available there. The old venue is in the basement of a souvenir shop and it’s clearly signed, so you can’t miss it.

Practical Info

Photo: Urban Adventurer

Address

K-Playground | 11 Haymarket, London, SW1Y 4BP

(A 2-minute walk from their old store. Nearest station is Piccadilly Circus station)

Opening Times

10am – 11pm daily

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June 28 2026

BTS POP-UP: ARIRANG X SOKOLLAB

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After 7 years BTS is finally back in London! As part of their ARIRANG World Tour, their long awaited London concert will be taken place at Tottenham Hotspur Stadium on the 6^th & 7^th July. To help you ARMY ready, Future Stores and SHOKOLLAB just opened a HUGE pop-up store on Oxford Street.

@urbanadventurerldn

BTS POP-UP: ARIRANG IN LONDON ⟬⟭⟭⟬⁷💜 💜 If you didn’t manage to get ticket, don’t give up! Keep refreshing the booking page because sometimes new slots appear! 🗓️ 26th June – 12th July 2026 📍 Future Stores, 95 Oxford Street, London, W1D 2AD 🕰️ Opening hours Mon–Sat: 10:00 – 20:00 Sun: 12:00 – 18:00 Extended Hours: July 6 – July 8 10:00 – 22:00 @futurestoreslondon @SOKOLLAB #btsarmy #arirangbts #btsarirang #arirang

♬ SWIM – BTS

BTS POP-UP ARIRANG

Photo: Urban Adventurer

BTS POP-UP ARIRANG has arrived at the Future Stores, transforming the venue into a must-go destination for BTS and K-pop fans.

The store is full of exclusive merchandise, photo ops and giant screens to provide the perfect backdrop for your Insta snaps.

There is a huge selection of official ARIRANG merchandise to help fans get ready for the London concert.

Here’s a selection of our favourite items:

Photo: Urban Adventurer

This BTS lightstick allows fans to add a small attachment on the top. You can choose from different designs, including BTS and ARMY and change them whenever you like.

Photo: Urban Adventurer

This BTS lightstick cradle is designed to securely hold you lightstick upright. The cradle lights up and you can change the colours of the light as well as the effects. You can attach your lightstick to the cradle without removing the strap.

Photo: Urban Adventurer

This folding fan is the perfect accessory for the concert.

We are experiencing extreme heatwaves this summer, and the heat can easily become unbearable in the crowd. A fan can be a life saver.

Photo: Urban Adventurer

Love this red shoulder bag that’s not only roomy, but also very stylish. I would definitely carry this with proud wherever I go (and make my friends envy).

Photo: Urban Adventurer

Another perfect accessory for the concert. You’ll need a hat to protect yourself from the sun. This official BTS hat is perfect to stand out of the crowd and fully soak up the concert vibes.

Photo: Urban Adventurer

You might not wear it for the summer concert, but this hoodie with ‘What is your love song?’ embroidered on its front is a must-have for any BTS fans. Perfect for the cooler autumn days.

Plus, it matches the cap and the bag shown above!

Photo: Urban Adventurer

Who’s your favourite BTS member? This football-style T-shirt comes with all the members’ names, so whoever your favourite ARMY member is, you can show it to the world!

Photo: Urban Adventurer

Complete your grey-coloured BTS tee with this matching cap. Very stylish and protects you from the sun.

There are tons of other merch available in the pop-up, including the new BTS album, keyrings, mirrors, tees and hoodies with the most different designs, rain coats, posters, and even candles.

Tip if you didn’t manage to get a ticket to the BTS POP-UP ARIRANG

Photo: Urban Adventurer

Tickets to the BTS POP-UP ARIRANG sold out at an instant, however, you still have a chance to get tickets.

Here’s how:

Go to this page and register by following the instructions.

Once your registration is complete, log in and go to the booking page. Here a calendar shows up. Keep refreshing the calendar with the round arrow on the top right corner or the whole page because a few new tickets are constantly added and appear on random dates.

If a date becomes available (it will clearly be marked with purple), quickly click on it and see if the time slot fits your schedule. If it does, secure the ticket quickly before somebody else does.

Usually, one date comes with only one available time slot but if it doesn’t fit your schedule, just keep refreshing the page and soon a new date will come up.

This is exactly how we secured a same day ticket for a Saturday.

Good luck!

Practical Info

Photo: Urban Adventurer

Address

Future Stores | 95 Oxford St, London W1D 2AD

(Nearest stations are Tottenham Court Road station and Oxford Circus station | Central, Elizabeth, Northern, Victoria & Bakerloo lines)

Opening Times

26^th June – 12^th July 2026

Mon–Sat: 10:00 – 20:00

Sun: 12:00 – 18:00

Extended Hours: July 6 – July 8: 10:00 – 22:00

Ready for your next adventure? Did you know that there is a restaurant in Chinatown regularly visited by members of K-pop groups? It’s called Little Korea and they are also the official food supplier of most of the K-pop bands when they’re in London.

Make sure you keep an eye on their Instagram because they’re hosting regular events and offers during the summer.