Selfridges’ Christmas Shop is Revolving Around Six Themes This Year
Christmas Shop has taken over the lower ground floor of Selfridges and it’s revolving around six specific themes this year.
@urbanadventurerldn 🎄✨ Christmas Shop @Selfridges #christmasshop2023 #selfridgeslondon #christmasdecoratingideas #christmaslondon #selfridgeschristmas
Christmas at Selfridges London
Photo: Urban Adventurer
Selfridges’ Christmas Shop opened as early as September this year and has taken over the lower ground floor where later in the festive season, visitors will have the chance to meet Santa and his elves.
The shop is not just an Insta heaven, but offers over 1,300 pick ‘n mix baubles, half of which cannot be found anywhere else in the UK.
There are plenty of other decorations to choose from. From Christmas cards, to wreaths, to lights, crackers, and nutcracker soldiers in all colours and sizes.
Photo: Urban Adventurer
The six themes the shop presents:
Gen Z Favourites
These are quirky decorations and baubles, such as matcha latte, celebrities, macarons and more.
Made in the UK
These are mainly ceramic decorations crafted by Minnie-Mae Stott Studio.
Foodie Favourites
From hamburger to oat milk to candy and bubble gum tree decorations, you’ll find everything to make your Christmas tree mouth-watering.
Diversity
This includes figurines from black owned businesses, such as March Muses.
Personalisation
You can customise your baubles, crackers, stockings and more!
Conscious Christmas
You’ll find lots of recycled candles and wreaths, and the pick ‘n mix offer allows customers to choose from recycled, pre-loved and socially conscious products.
This year, over 60% of the products are ‘Project Earth’ labelled which means, there are plenty of planet-friendly options, including products from B Corp certified producers.
Photo: Urban Adventurer
In addition to all of these, you’ll – of course – find Selfridges’ own luxury decorations, such as Selfridges yellow bag Christmas decoration, classic baubles, fashion bag decoration and much more.
Ready for your next adventure? Miracle at Henrietta has returned this year. London’s one of most Christmassy pop-up is located within Henrietta Hotel and offers Christmas-themed cocktails and super-Instagrammable Christmas vibes. (blog post coming soon)